Thursday, May 7, 2015

#CrashThePepsiIPL Phase 3 Part 2


I watched this ad named "Jhingalala" and it was very entertaining and light to watch it. It showed how some adivasi people gather around a person from the city and try to attack him. The boy then lies on a stone getting scared of his end and then they notice a bottle of Pepsi in his bag. The pick it up and feel happy drinking the the drink and hence they do the same and the taste of Pepsi makes them refresh themselves and happy as well.

I read the title of this advertisement and it automatically made me curious and excited to watch the entire ad and get to know what is different in this advert and it definitely was unique and funny as well. There are very few ads that bring a smile to my face and this ad was one of that kind which really makes you laugh and feel happy in life. Pepsi is about celebrating and spending few moments together and IPL is about celebrating together and feel lively and refreshed watching a match and hence this ad stands out as a winner and makes it meaningful and it has a potential to be a winner.


"Conserve Memories with Pepsi"

This ad makes us remember the times we have spent with Pepsi all these years and how each bottle has a memory attached with it. The ad demonstrates the way friends get together and have Pepsi and then attach their sticky notes with each bottle making it more appealing to a person like me who has been drinking Pepsi since childhood and I can never forget the taste and feeling of having the drink.

Pepsi is usually consumed while watching television or while chatting with friends and family members and this ad just brings back all the memories which I have shared with each Pepsi bottle and how all the bottles are collected and each have a cute thing to say.

I love the way the boy in the advert says that there are many happy memories which we share with our friends and those memories need to be alive and remembered and hence he attaches notes to each bottle which makes the moments still alive in the heart and the title of this ad is perfect as well. Each Pepsi bottle has its own way of making these moments alive.

This ad is simple and meaningful and hence it deserves to win and is definitely a potential winner.

I’m voting for the best ads in the#CrashThePepsiIPL activity in association with BlogAdda from 8th May to 14th May. Are you?

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